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Case Study: Teaching Tomorrow

Teaching Tomorrow enhanced their brand presence to find great candidates.

The Company

Teaching Tomorrow is a team with more than 45 years of experience in the education recruitment sector. They are dedicated to assisting in matching the appropriate candidate with the perfect school.

Headquartered in Bedfordshire and operating across Bedfordshire, Buckinghamshire, Oxfordshire and Northamptonshire.

Teaching Tomorrow works with all types of school in need of staffing support.

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"We’ve been able to dominate our brand awareness on Google in a short space of time through using GoHire with their multi-job posting capability. This has resulted in 25% of our entire online base sourcing directly from GoHire. For the price of GoHire this is incredible value for money.”

Adam Shulman - Co-Founder at Teaching Tomorrow

The Problem

There is currently a recruitment crisis in teaching making it very difficult to find candidates.

“The reality is that there are just not enough candidates right now in the market. There is also increased competition.”

This makes it very difficult for a fairly new recruitment company like Teaching Tomorrow to break into the market.

“I formally ran ‘Simply Education’ a market leading recruitment agency before exiting in 2019. When I started there were far less recruiters in the market place but there are now lots of companies trying to service a small marketplace. There is also increased competition from International Schools hiring UK based teachers to work abroad with attractive packages.”

With this hostile marketplace, Teaching Tomorrow needed a way to stand out from the crowd quickly and effectively.

“We have the advantage of over 45 years of recruitment experience in our team and we know how to use tools like GoHire to leverage our value proposition for greater exposure.”

“When it came to enlist the help of a recruiter, we found cultural fit to be an area of concern with a high percentage of recommended candidates and therefore we struggled to justify the cost.”

The Solution

Without the years of brand dominance experienced through Simply Hired, Teaching Tomorrow had to find a way to stand out quickly.

“We managed to implement GoHire incredibly quickly, the platform is simple to use and operate and we could see we were getting lots of applicants on our job postings”

As well as the convenience of auto posting to job boards, the careers widget was useful to push candidates to the Teaching Tomorrow website as it enabled an automatic job board to be created for followers to review.

However, GoHire’s reasonable pricing was the ultimate deciding factor.

“25% of our entire online base is directly coming from GoHire. For the price of the platform the Return on Investment is incredible. I would definitely recommend GoHire for this reason.”

Teaching Tomorrow have been able to navigate and succeed in a hostile operating environment through understanding their customers, utilising knowledge and experience and through tools like GoHire to take their value proposition further.

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Teaching Tomorrow’s Advice

“If you’re looking to get strong visibility and brand exposure on your job adverts for a low upfront cost then GoHire is the perfect solution to help you attract good candidates and grow your brand presence.”

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