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Revamping Retail Hiring: Your ATS Implementation Guide

Did you know that companies using ATS software report a 50% reduction in time-to-fill job openings? Discover how implementing an ATS can revolutionise your retail hiring process and boost efficiency.

By Sophie Smith

14 Feb 2024 · 3 min read

Table of Contents
Revamping Retail Hiring: Your ATS Implementation Guide

Retail recruitment is not just about finding people—it's about finding the right people. The perfect blend of charisma, enthusiasm, and expertise can create an unbeatable sales team, transforming your store from average to outstanding. But how can we achieve this? Enter Applicant Tracking Systems (ATS).

According to a report by Glassdoor, an average corporate job post receives 250 resumes, but only 4-6 applicants will be called for an interview, and only one will get the job. Sifting through hundreds of applications to find one suitable candidate is a daunting task. An ATS can simplify this process by automating resume screening, saving time and resources.

Check out our latest blog on how to streamline hiring with an ATS for retail. 

In fact, an ATS can reduce the time per hire by 20% and the cost per hire by 50%.

The Aberdeen Group also found that companies using an ATS achieved an 18% higher revenue and a 15% higher applicant satisfaction rate.

The evidence is overwhelming – an ATS can revolutionise your hiring process.

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Understanding an Applicant Tracking System

At its core, an ATS is a tool designed to streamline and automate the recruitment process. It’s like having a highly organised, meticulous assistant who tirelessly works around the clock to manage resumes, screen candidates, schedule interviews, and provide essential data analytics.

An ATS saves time and improves the quality of hire by leveraging data-driven decision-making. According to a study by Undercover Recruiter, 78% of recruiters have found their best-quality candidates through an ATS, which is a testament to its effectiveness.

The software has now evolved to include advanced features, such as integration with job boards, social media platforms, and team collaboration tools, making it an indispensable resource for recruitment teams. 

Platforms like GoHire take the concept of an ATS a step further by offering a feature-rich, intuitive interface that significantly elevates the hiring process.

Why Retail Businesses Need an ATS

The retail sector is particularly known for high employee turnover. According to a report by the Hay Group, the median turnover rate for part-time retail employees is a staggering 67%. This means that two out of every three employees will likely leave, creating a constant demand for new hires.

An ATS can mitigate this challenge by enabling a seamless, efficient hiring process. It improves the candidate experience, a crucial factor in attracting quality talent. A study by IBM found that candidates who were satisfied with their application experience were 38% more likely to accept a job offer, demonstrating the importance of a seamless hiring process.

The Advantages of ATS for Retail Businesses

ATS brings numerous advantages to the table for retail businesses. According to a survey by the Society for Human Resource Management (SHRM), 89% of companies reported improvements in the time it takes to fill a job after implementing an ATS.


The most obvious benefit is time-saving. By automating time-consuming tasks like resume screening, interview scheduling, and communication, an ATS significantly speeds up the recruitment process. This allows hiring managers and HR teams to focus on strategic tasks.

Enhanced Candidate Experience

By facilitating a smooth and user-friendly application process, an ATS can significantly enhance the candidate experience. This is a critical advantage in a competitive job market, where candidates can afford to be selective about where they apply.

Improved Quality of Hire

By utilising sophisticated algorithms and data analytics, an ATS can identify high-quality candidates most likely to succeed in the role. This leads to improved employee performance and reduced turnover.

Optimised Recruitment Marketing

An ATS can optimise your recruitment marketing by posting job ads to multiple job boards and social media platforms with a single click. It can also track the effectiveness of various channels, allowing you to maximise your return on investment in recruitment marketing.

Implementing ATS Software: A Step-by-Step Guide

Now that we understand the benefits of an ATS, let's discuss how to implement it successfully.

Step 1: Define Your Hiring Needs

Before you start looking for an ATS, it's crucial to define your hiring needs. Evaluate your current hiring process's strengths and weaknesses and identify the features you need in an ATS.

Step 2: Choose the Right ATS

When it comes to choosing an ATS, it's essential to find one that fits your needs. GoHire is an excellent example of a comprehensive ATS solution designed for retail businesses. 

It offers a wide range of features, including job board integration, social media sharing, candidate management, interview scheduling, and team collaboration.

Step 3: Train Your Team

After choosing the right ATS, the next step is to train your team. Make sure they understand how to use the ATS to its full potential. Offer training sessions and provide resources to help them get comfortable with the new system.

Step 4: Analyse and Refine Your Process

Finally, it's crucial to analyse and refine your hiring process continually. Use the data analytics provided by the ATS to identify areas for improvement and make necessary adjustments.

Let’s wrap up

The retail industry is evolving, and the hiring process needs to evolve with it. An Applicant Tracking System is a powerful tool that can transform your hiring process, making it more efficient, streamlined, and effective.

By using an ATS like GoHire, you can save time and money and attract higher-quality candidates, leading to improved performance and reduced turnover. Now that you know how to implement an ATS for your retail business successfully, it's time to take your hiring process to the next level.

Remember, the right people can transform your store from average to outstanding. Make your move now and stay ahead of the curve in the competitive world of retail.

Why should retail businesses consider implementing an ATS for their hiring processes?

Retail businesses should consider implementing an ATS to streamline and modernize their hiring processes. ATS software helps manage job postings, applicant tracking, and candidate communication, resulting in improved efficiency, reduced time-to-hire, and a more organised hiring workflow.

What are some key benefits of using an ATS in retail hiring?

Using an ATS in retail hiring offers benefits such as automated resume screening, centralised candidate data, improved collaboration among hiring teams, enhanced compliance with hiring regulations, and the ability to track and measure recruitment metrics for better decision-making.

How can retail businesses effectively integrate an ATS into their existing hiring procedures?

Retail businesses can effectively integrate an ATS by first assessing their current hiring processes and identifying areas that need improvement. Then, they should choose an ATS that aligns with their needs, provide training to their staff, and gradually transition to the new system, ensuring data migration and consistency in job postings.

What should retail businesses consider when selecting an ATS vendor for their hiring needs?

Retail businesses should consider factors like scalability, user-friendliness, customisation options, integration capabilities with other HR software, customer support, pricing, and data security when selecting an ATS vendor. It's important to choose a solution that fits the specific requirements of the retail industry.

By Sophie Smith

14 Feb 2024 · 3 min read

GoHire’s Head of Strategy, redefining talent acquisition through tech. Passionate about efficiency, scalability, and strategic innovation. Let’s connect to discuss business strategy and the future of HR tech.


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